Over the last 500 years, the English have done their fair share of invading the United States. Whereas we appreciate lots of the infrastructure they provided in the early years of the New World, we felt it was only fair to return the favor. Effective this week, we’re excited to announce that two Flying Dog beers have invaded about 300 Tesco stores in the UK (Tesco is the largest retail chain in the UK).
We talked a little with Rick from Bierenco, our awesome EU distributor, about our award-winning beer being selected by Tesco.
“In short: Tesco runs their Drink Awards. The aim is to allow small drinks producers, who would normally not end up at the buyer’s table, to gain a listing there. Besides a number of regional awards (where a Welsh brewery may win listing in Welsh stores), there are only four national listings. This means the large Tesco stores will all list these beers; smaller shops and specialized ‘to go’ stores won’t.
The four national categories are lager, ale & bitter, porter & stout, and special (like wheat or fruit beer).
Flying Dog Brewery scooped up two of these spots, beating the English on their own turf. (read more about our Victory here)
There were 400 entries to the Tesco Drinks Awards, 240 of which were for beer. Beers were judged from: Australia, Austria, Belgium, Czech Republic, Estonia, England, Finland, France, Germany, Italy, Latvia, Lithuania, Malta, Mexico, Scotland, Slovenia, South Africa, Spain, Sri Lanka, the United States, and Wales.
The beers are evaluated according the the following criteria
• Appearance, out of 5
• Aroma, out of 5
• Taste, out of 10
• After-taste, out of 5
• Overall, out of 15
We’re as pleased as a dog drinking out of a punch bowl to be available in Tesco stores. If you live in the UK, swing by and pick up some Flying Dog beer, your favorite imported American Craft Beer. If you have friends in the UK, you need to be telling them to go pick up some.
Our monthly beer and food pairing evening at the Brewery is happening again on Thursday, August 27th. This month’s theme is Beer and Wings, co-sponsored by WOW Cafe & Wingery. Come down and check out how our award-winning ales pair with one of the most consumed bar foods of the last 50 years. Menu and instructions on how to try to get a ticket below.
Last night we filled up our Denver warehouse space in the name of good beer and helping those who are less fortunate than we are. 250 excited Denver and Boulder twitterfolk showed up to drink free beer, schmooze with other twitterfolk and help out an important cause. For 2 glorious hours, the beer was free and people were having a great time. Afterward, we cruised to the Blake Street Tavern and Lodo’s on a mini pub crawl.
We even were featured on CBS4Denver, a great television station with a pretty amazing reach into Social Media. Check out the video clip here form last night’s 10PM news broadcast.
As a group, we raised $1261.50 for the Food Bank of the Rockies through voluntary donations. The really great thing is that every dollar we donated provides 4 meals for the hungry. So as a group, we effectively provided 5,046 meals! This is a very practical and real way to help out lots of people in need during these tough times.
Of course, we couldn’t have pulled this event off without our wonderful partners: Allen Klosowski (aka @thebigklosowski), Erika Napoletano (aka @redheadwriting), Food Bank of the Rockies, and Tuggl. This was a great and very motivated group of people to work with, and we’re already thinking about future collaborations with these fine twitterfolk.
Finally, we had some volunteers that need to be recognized. @gpelz, @raquelc415, @naomimimi, @caligater, @jeffporn & @chrisporn were all invaluable as volunteers, and we were lucky to be able to crowdsource them so quickly from Twitter.
We love being part of this wonderful Denver/Boulder community.
As you probably know, we took this bitch internationally a few years ago. As we are extending the reach of and spreading the word about the People’s Republic Of Flying Dog, we get emails from around the globe about our award-winning beers in exotic locales.
This week we received an email from our importer in Bangalore, India. We recently threw a couple pallets of beer on a boat and shipped Double Dog Double Pale Ale and Snake Dog IPA, two of our hoppiest brews, out to India. It’s really exciting to send our India Pale Ale on a boat to India, which is totally cool for lots of reasons, one of which is the historical significance. IPAs were invented when the English added more hops to the beers they were sending by boat to India. Hops are a natural preservative and helped protect the beer on the long voyage. We’re super stoked that we get to do the same thing with our hoppy brews.
In a few short weeks, we’ve gained placement in a couple dozen locales, so if you’re tooling around the world or are a Bangalorean, grab a cold, hoppy Flying Dog beer while you’re there.
And yes, the title of this blog entry was “borrowed” from somewhere else (not safe for work, mind you)
Flying Dog Brewery is a sponsor of the Brew & BBQ Backyard Bash At Barefoot Bernie’s in nearby Hagerstown, MD. We’re sponsoring one of the stages (The Dog House) and there will be some pretty awesome music at our stage.
Also scheduled to play at Brew & BBQ are Better Than Ezra and Diesel.
This event isn’t just a huge party, it also benefits the Cystic Fibrosis Foundation.
Sunday, August 23, 2009, gates open at 2:00 PM
$25, rain or shine
901 Dual Highway
Hagerstown, MD 21740
For more information on the venue, check out the Barefoot Bernie’s website.
Fireworks Pizza in Leesburg, Virginia is having an awesome Flying Dog night at 5PM on Tuesday August 18th. All 8 of their taps will be pouring the wonderful nectar that is Flying Dog’s award-winning beer for this special evening. We’ll be raffling off two tickets to GonzoFest, to boot!
We’re scheduled to be pouring Tire Bite Golden Ale, Wild Dog Dog Schwarz, Doggie Style Classic Pale Ale, Kerberos Tripel, In-Heat Wheat, Double Dog Double Pale Ale, Dogtoberfest Marzen, and our special and limited Belgian IPA. This will be the first time that our Dog Schwarz will be on tap in the state of Virginia.
We should have some brewery employees on hand to hang out and talk with everyone, hopefully we’ll meet you at Fireworks Pizza! As an aside, their food looks splendid, and beer and pizza are one of those all-time classic pairings.
Our VP of Sales Jim Lutz gets around. Every week, he’s seemingly in another part of the country that we distribute beer in. Of course, we’re in 46 states (and 26 countries or something), so that’s a lot of ground to cover. Last week, Jim stopped in at Fat Head’s Brewery & Saloon in Cleveland, Ohio. He was there to hang out and drink a few beers. Fat Head’s started originally in Pittsburgh, PA but the Cleveland location has been open for about three months now and, along with their beer brewed in-house, they have a world-class lineup of guest taps. Flying Dog is thrilled to be a part of such a wonderful brewpub! SO if you live in Cleveland or are passing though, stop by and drink some great beer.
The “Beer Summit” was last Thursday at the White House. Really it was a gathering of the President, a Harvard Professor and an Officer of the Peace to talk about an incident from last week. Hopefully the meaning of the pow-wow wasn’t overshadowed by something that millions of people worldwide do every day – have a beer after work. But we’re not here to discuss the tensions surrounding race and profiling. We make beer and that’s what we’re here to talk about.
In our newletter last week, we talked about how we wished President Obama would pick craft beer to be at the Beer Summit. To better make our point, about 20 brewery employees piled into our Winnebago and we drove the 42 miles down to the White House on Thursday afternoon to try to get our point across a little better.
Chanting things like “Support your local brewery” and “What do we want? Craft Beer! When do we want it? Now!”, we brought signs down to 1600 Pennsylvania and held a Gonzo March on Washington. Here are more photos from the event, with some videos to come soon.
We’re working with some of the coolest dogs on the block to bring you the next installment of the #denvertweetup! Join @thebigklosowski, @redheadwriting and @flyingdog for an August 13 tweetup (6-8PM) at our warehouse (2401 Blake Street, two blocks north of the baseball stadium). So come drink free beer for a few hours and then come out on a LoDo pub crawl with a few hundred of your new closest friends.
We’ll also be accepting a suggested $5 donation for the Rocky Mountain Food Bank. We won’t be mad if you don’t donate, but don’t come crying to us when a piano falls on your head because of the negative Karma for not helping the hungry.
Get more info & your free ticket here. See you in a couple weeks!
We have a special treat for you folks living in Denver. Matt Brophy, our Senior VP of Brewery Operations, is coming out to his old stomping grounds of Denver next week. With that in mind, we’ve set up a Meet The Brewers event next week.
On Wednesday, July 22, we’ll be converging on downtown Denver’s Paramount Cafe to sample a variety of beers, including our brand-spanking-new Belgian IPA. Come be one of the lucky few to try our newest member of the Flying Dog litter.
5-7PM is Happy Hour and we’ll have 1/2 off Flying Dog brews. Plus the first 50 people who show up get a free pint glass! We’ll have four taps for the evening, so we’ll be sure to have something that tickles your fancy.
We’ll be in the back lounge area, so come on down after work and hang out with us and drink some great craft beer.